This article we will help you learn the basics of Donor Relation Management.What is Donor Relationship Management?Donor relationship management (DRM) is the process in which an organization strengthens the relationship with donors to enhance donor engagement and donor retention.DRM is a comprehensive approach that considers a lot of factors, taking note of which facilitates long term donor engagement leading to sustainable resources and funding opportunities.Methodology for effective DRMEngaging … [Read more...] about How to build long-term relationship with donors?
Here is a short and simple guide about the process and steps to plan one:Planning the campaign: Every successful activity has undergone meticulous planning first. So plan your campaign well in advance to make it successful. Plan the campaign timing, duration, and other details. Plan for human resource, which would mean both picking a team with suitable and enthusiastic people from your organization, and involving volunteers also. One can really say that in case of crowdfunding effort, ‘the more … [Read more...] about How can NGOs participate in Crowdfunding?
What Is a Communications Plan?A communications plan is a document that guides the external communications efforts of an organization. It helps an NGO strategically focus its communication and outreach efforts around a certain set of goals – usually the mission and objectives of an organization. A communications plan is necessary to help an NGO effectively promote its work in the public and donors eyes.Communications plans help NGOs accomplish this in a number of ways. First, a plan assists an … [Read more...] about How to Create a Communications Plan for Your NGO?
Here is how to form a strategic plan for your NGO:Decide who will facilitate the discussions and who will participate. Ensure all key stakeholders participate in the process, as that is the best way possible to devise a strategic plan.The analysis must begin with an attempt towards understanding the internal environment, which means identifying strengths and weaknesses of the organization. What are the core strengths, core competencies of your NGO? Why are donors giving to your NGO? What makes … [Read more...] about How NGOs can form a strategic plan?
A concept note is the shortest expression of your project idea on a paper. It is a brief written note, giving an introduction to your project and your organization. If your NGO is seeking to raise funds for a project, then the first thing you would do is develop a short note of this project, explaining what it is and why it is required.Most donor agencies interested in providing funding support to NGOs prefer to receive an outline from them about the prospective project. As proposals are lengthy … [Read more...] about What is a Concept Note and why NGOs are required to develop it?
The First Steps towards developing a Proper Concept NoteIf you have a project idea in mind and you know the right donor agency to apply, then it is fairly easy to come up with a proper concept note. So the first step here is your project idea!You should then start searching for your donor agencies that can possibly fund your idea. It is easier to write the concept note after you have identified your donors because there are vast differences in their systems of accepting your project idea. Like … [Read more...] about How to Write Concept Notes?
The term "Non-Governmental Organization" (NGO) first came in to use in the year 1945. The term was coined during one of the conferences of The United Nations, as a measure to distinguish organizations from inter-governmental and member organizations.Though the term NGO received recognition only after 1945, studies suggest that several organizations were actively engaged against slavery, racism and women suffrage during the late eighteenth century.NGO is a broad term encompassing organizations, … [Read more...] about What is an NGO?
Develop a financial plan outlining the various options available for expanding your resource stream. You may have to undertake proper research to understand about the various options that can be used to maintain a steady flow of funds. Also this will help you to understand your potential donors and their priority areas. Some of the options that can be used by you are:Sale of product: Some of the products that your organization produces can be sold in the market. This may not be a huge amount but … [Read more...] about How will you ensure financial sustainability?
Non-profits need resources to run themselves. These resources are not limited to financial resources. If properly planned and sought, non-financial resources can also play a crucial role in the growth and development of a non-profit organization. What are these non-financial resources that NGOs must look out for? How can they raise these resources? Some of these questions are answered here:What are non-financial resources?There are many. Some examples are:In-kind gifts and … [Read more...] about How NGOs can raise non-financial support for their cause?
Many-a-times, nonprofits need to make a lot of efforts to reach out to a corporate, to make them listen to what they have to ask for, and to tell them why they stand out by the good work they do.Being able to schedule a meeting with them is a good indication for the potential collaborations or seeking corporate funding or sponsorship for your organization.So here are a few tips to help you prepare for the face-to-face meeting.AppointmentsYour first meeting with a corporate can make you nervous. … [Read more...] about How to make a first contact with corporate donors?
Core funding is usually defined as financial support that covers basic “core” organizational and administrative costs of an NGO, including salaries of non-project staff, rent, equipment, utilities, and communications.Core funding is sometimes called indirect funding, cost recovery, administrative cost, overhead, or unrestricted funding. Core funding should be understood as covering expenses that are required to keep the NGO functioning independent of any projects being implemented.Why is core … [Read more...] about What is Core Funding and How to Get it?
There are a set of core values that every NGO should adopt when thinking of setting up an NGO. NGOs are voluntary organizations dedicated for a cause and it is essential that they follow a belief system that reflects their approach.Following are some of the core values, NGOs should adopt when establishing an NGO:Service beyond self: The very purpose of NGOs is to serve others. Integrating this value in the overall working of the NGO not only makes them socially acceptable, but it also makes them … [Read more...] about What are the core values one should follow when establishing an NGO?
When you contact or meet a donor for the first time, what are easiest ways to ruin your shot at getting funded? First impressions count, and avoiding these mistakes will help you put your best foot forward.Mistake #1: Not introducing yourselfDo not send an email to a donor without any introduction. Donors see many emails that only contain a funding request similar to this one:“Can you fund our work with children in Uganda?”Without so much as an introduction or explanation.Explaining who you are … [Read more...] about How to Impress a Donor?
Recent trends show that an increasing number of people are getting interested to work in the development sector. International NGOs offer the best opportunities for such people. NGO domain is a very vast and varied one, and one needs to find out which cause he/she relates with, which domain in particular would one want to work in, before exploring this arena to work.Undoubtedly, the international NGOs offer a huge scope for learning and gaining experience in the sector. Also, if someone wants to … [Read more...] about What career options are there in International NGOs?
The one ingredient that is essential for your organization to create long lasting impact is Sustainability. The term sustainability has gained significant popularity in policy-oriented research, business development and social sector over the last few decades. Sustainability, a word frequently used across several disciplines, has become part of our everyday lexis. Origin of the word Sustain dates back several centuries, from two latin words sus which means- up and tenere meaning to hold. The … [Read more...] about What are some ideas for developing organizational sustainability for my NGO?
From an NGO point of view, sustainability means continuing to perform and deliver project benefits to the primary target group after the funding from a donor terminates. In other words, sustainability is to maintain and continue your efforts after the funding is over. Below mentioned are some ways to achieve Institutional and Organizational Sustainability: Explore new opportunities: Keep a flexible approach while looking for new opportunities you may have to modify your priorities to … [Read more...] about What are the ways to achieve Institutional and Organizational Sustainability?
Here are the steps to follow in order to reach a wide audience on Instagram to mark the digital and social existence of your NGO: A Business Profile Instagram for Business is incredibly powerful in helping you understand and interact with your target audience. It also reflects a professionally run organization, and a complete profile can help users contact you directly via DM (Direct Message), Phone, Email, or even find directions on Map. It only takes a matter of clicks to switch from a … [Read more...] about How can I use Instagram effectively to bring a wide audience to my NGO profile?
Yes, there is a virtual training program and crowdfunding campaign named 'The GlobalGiving Accelerator' that will help to take fundraising to the next level. Following an optional one-week training curriculum, applicants’ will be entered into an Accelerator campaign where they’ll raise at least $5,000 total from a minimum of 40 different donors in order to graduate and secure a permanent fundraising spot on the GlobalGiving platform. What does this program offer? Benefits for … [Read more...] about I want to scale up fundraising, may I know of any crowdfunding campaign that will help me to achieve the same?
The steps to organising a donor visit can be divided into three phases. The overall duration of the three phases can be depending upon how intensive the visit is. Normally, this overall duration could be of about a month and a half. Phase 1- Pre-visit This is about a month duration or so, depending upon the kind of preparations required for conducting the visit. Some of the key activities conducted during this phase include: Identification of the project for the visit- The first step in … [Read more...] about What are the three phases to organising a Donor Visit?
Many small, grassroots, and start-up NGOs eagerly look for their first grant to grow their program. But after sending out dozens of request for funding by post and email to scores of donors they either never hear back or are rejected.Here are some of the main reasons you get ignored or rejected:Donors get a high volume of applications and can only fund a fraction even of those who meet all their requirements.When we researched funding by the UN Democracy Fund (UNDEF), we found that in 2015 they … [Read more...] about Why Do Donors Hate Me?
Here are some ways in which volunteers can help you in raising funds for your organization:1. Bringing in passion and enthusiasm:Volunteers are passionate people who are contributing their time towards a cause. This makes them special. They like to associate with your organization because of their passion, now it is up to you how you channel and tap their energies. They usually bring a lot of new ideas to the table. Make sure you are able to put these to use. You might have a fundraising map or … [Read more...] about How can Volunteers helps in raising funds?
Explore new opportunities: Keep a flexible approach while looking for new opportunities you may have to modify your priorities to adopt to changes.Develop new partnerships: To develop a sustainable organization you should develop new partnerships. These partnerships will make you stable and will also help you in taking your mission ahead.Boost existing relations: Along with investing time and energy on developing new partnerships it is equally important that you manage existing relations with … [Read more...] about What are the ways to achieve Institutional and Organizational Sustainability?
Multilateral agencies like the UN, the World Bank and others provide multilateral aid to developing countries. The significance of this type of aid is the very large scale under which it operates and provides support for addressing issues related to poverty, economic development, human rights, healthcare, peace and development and other areas.According to the Australian Government’s Department of Foreign Affairs and Trade, “Working with multilateral organisations can bring…benefits” such as … [Read more...] about How to get involved with Multilateral Donors?
Accountability basically refers to an organization being answerable to a third party. It refers to the obligation of an individual or organization to account for its activities, accept responsibility for them, and to disclose the results in a transparent manner.Aspects of AccountabilityAs an NGO you are accountable to donors, project partners, local communities and considering these, experts have suggested four aspects of accountability for an NGO.Upward Accountability: This refers to the … [Read more...] about How can we make our organization accountable?
Bilateral donor funding refers to the donor country’s Government aid to recipient country in a Government-to-Government or a Government-to-NGO/Civil Society partnership. It is part of the Official Development Assistance (ODA) policies of the member countries of the Organization for Economic Cooperation and Development (OECD) which are working towards economic progress and trade. They play a major role in providing development funding to Governments and Civil Society mostly in developing … [Read more...] about How can NGOs apply and get grants from Bilateral Donor Agencies?
A fundraising strategy helps you to identify financial needs of your organization and accordingly outline the activities required to meet those needs. It typically helps you to plan the fundraising process for a period of 3-5 years by setting necessary deadlines and responsibilities.The primary purpose of a fundraising strategy is to prioritize activities to ensure fund flows through varied sources to help the organization in sustaining its activities. The best way to start writing the … [Read more...] about How can I write a fundraising strategy for my NGO?
There are several sources for you to avail funding for your organization, and to make the most of this opportunity, you will have to understand the various types of donors, their priorities and their core values. Most donors can be classified in to the following categories:Foundations: Foundations are non-governmental entities that are established to provide grants to smaller organization, research institutions and NGOs. Most NGOs rely heavily on foundations mainly because they provide grants … [Read more...] about What are the different types of donors supporting NGOs around the world?
A high donor retention rate means less resources spent, and more received. So, NGOs need to work on donor acquisition and retention strategies too. Here are some simple but very effective tips for NGO to achieve good retention rates.Know your donors:Knowing the donors and their intent towards investing in social causes is the first step for true engagement. Some donors might want to engage themselves, my means of volunteers, and participation in the various events of the NGO; while others might … [Read more...] about What kind of tricks can be done for donor retention?
5 Steps to Fundraising Success for Small and Grassroots NGOsStep 1: Know your organization’s needs Step 2. Research donors that are a match for your NGOStep 3. Network and reach out to these donors before sending a proposalStep 4. Develop a great applicationStep 5. Follow up and persist … [Read more...] about How to raise fund for an NGO?
Peer-to-peer fundraising or P2P fundraising is getting a lot of attention by nonprofits these days. Although crowdfunding and P2P are being used interchangeably, it is important to note that the two are different. P2P fundraising is a specific type of crowdfunding, wherein you can leverage your supporters and advocates to raise funds for your non-profit. It helps you reach a large number of audiences and donors, with added advantage of increased network, as it is the network of your supporters … [Read more...] about Is the Peer-to-peer Fundraising is beneficial in Nonprofit World?
In some project proposal formats, you may have come across ‘staff time’ or the number of ‘man-hours’ required in the project. Large donors are very meticulous about these details and require minute calculations for the money they are going to give to organizations. So they expect budgets to be clear to the last detail.Salaries are a very sensitive part of the project budget – even for the donors. More and more funders are resisting allocating money for salaries and overheads. As they tend to … [Read more...] about How to calculate staff time in a project budget?