Certain key aspects to keep in mind before planning Retail Fundraising Strategy: Understand your audience- who are your donors and supporters, identify them and segment them into groups to understand their characteristics, to be able to plan your approach and communication channels, which is a key part of your strategy. Define what types of Retail Fundraising or Individual Fundraising will work best for your organization- e.g. cash gifts, online fundraisers/ digital giving, recurring … [Read more...] about What are the key things to keep in mind before planning Retail Fundraising?