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You are here: Home / Strategy / What should be the steps for planning an Individual Giving strategy?

What should be the steps for planning an Individual Giving strategy?

Here are the five key steps of planning an Individual Fundraising strategy for your organization:

  • Goal – Defining a goal- how much do you want to raise, what will you do with the funds raised, what are the funds needed for, or what impact they will bring about?
  • Target audience – Who are you going to reach out to seek funds? Will you follow a targeted approach or a more general appeal? Who will give and why will they give?
  • The case for support/ Cause – What cause or campaign are you seeking funds for? What is the case for support?
  • Clear ask and communication – Plan your communication material, mode, frequency, and platforms. Make sure you have these things planned for the entire course of the timeline you have in mind- campaign timeline-based or annual.
  • Payment options and platforms – Very important- identify the payment modes and platforms you would implement. Many times the ask is clear and simple, the donor is supportive and convinced to give but cannot give because of lack of the required payment options. Sometimes the donors are put off by a lack of ease of payment. Therefore, it is important to identify the platforms, develop a clear, simple, and streamlined process set up for giving- essentially to make the giving process smooth and painless for the donors.

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How can I write a fundraising strategy for my NGO?

Any update on COVID-19 Relief Efforts?

Any women-oriented grant opportunity in the Caribbean Region?

How will Mahatma Gandhi National Fellowship benefit me? 

My organization continuously making an effort to alleviate WASH challenges, is there any good funding opportunity?

What is it that USAID is doing in Haiti to Strengthen the Civil Society Organizations?

What are the some of the common signs of a scam to trap NGOs?

What should be the steps for planning an Individual Giving strategy?

Can you provide me with some tips that can help my NGO to build sustainability?

What is done by CAF Resilience Fund – England?

Any update about the improvement of Primary Health Care in India?

Which country is providing financial assistance to refugees in Iraq?

What is a Communications Plan and how to create it for your NGO?

Is it necessary for NGOs to be on Instagram?

My team is enthusiastic about improving access to social and health services for children in Bulgaria, can you help me find a grant?

Could you update information about Grants to Promote Natural and Cultural Resources in Bosnia and Herzegovina?

I have heard that Twitter is investing in the U.S. Is it so?

How to convert one-time donors into regular donors?

I run a not-for-profit organization in Algeria focused on diminishing the cancer burden in local communities and am looking for a grant!

May I know which grant is committed to advancing work that promotes civil rights in the United States?

This is from a charity org. For ostomates. Can you suggest me a funding opportunities for helping people with ostomates

How about to use digital technologies to boost COVID-19 vaccine development?

What participants will gain from MOOC Children’s Rights and Technology in the Digital Age?

Which program is dedicated to the Economic Empowerment of Women in Asia?

Could you mention some open grant opportunities for NGOs to conserve and promote water resources?

What are the leadership qualities that a modern NGO professional should possess?

What type of organizations does USAID partner with?

How can I improve access to Education using Digital Technologies in Zambia?

Why is transparency important for fundraising?

I am keen to know if Feed the Minds has launched the 2021 funding round for Medium Projects or not.

My friend suggested me to use volunteers for fundraising. Do you really think it will work?

What qualities are needed to attain great Leadership success?

I request you to kindly provide me with the list of grants that eradicate Poverty and foster Development

My project is for the cause of Women Empowerment, therefore, I am looking for a compilation of funding opportunities that fulfill my agenda, can you assist?

May I know which grant is meant for tackling plastic waste in Sub-Saharan Africa?

HIV/AIDS epidemic continues to burden sub-Saharan Africa, is anything being done for the same? 

What steps do NGOs need to follow to remain sustainable?

What is the best way to raise unrestricted income for staff and overheads?

I am 24 years old from Bangladesh, and I would like to know how long does the e-course on Sexual Reproductive Health and Rights (SRHR) and Young People take to complete?

What are some of the important organizational policies NGOs should adopt for effective management and governance?

How will you ensure financial sustainability?

Which teams must be included in a concept note preparation process?

What are the questions that need to be answered while assessing an opportunity?   

How can small NGOs manage their fundraising?

How to Create a Communications Plan for Your NGO?

Any funding to support COVID-19 Response efforts in Sahel?

Is there a grant available that focuses on youth, and sustainable development goals?

Are you aware of any such event that recognizes commendable media coverage on labour migration and fair recruitment?

How to easily Write the Various Elements of Your Project Proposal?

How to include a “Donate”/ “Donate Now” Button on your charity organisation’s website?

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